关于研究产品优势的商务英语对话:产品优势分析可从多方面人手，如产品质量优势、概念优势、价格优势、外形设汁优势、市场潜能优势、售后服务优势等。企业的竞争力不单单从产品优势方面休现，还可以从企业的资产规模、技术开发、企业的管理文化、品牌管理等方面得以休现。企业的竞争力休现还包括企业外部因素，如社会文化背景、政府支持、政策环境等。
John: After the detailed market survey, we have found that our products have got more advantages to gain the big order back.
Sheryl: Of course. Compared with those products,the product design has outweighed theirs so far. Our products are all designed by latest technology with rational construction and various styles, and they are all finely processed.
Vivian:ln terms of product quality, they are all stable and reliable. Before finished, every product must be checked by automatic quality checkout systems. In addition, we have organized a professional technique development team since last product performance and quality are both improved a lot. So to speak, our products are all A-1 quality.
Sheryl: Furthermore, the use of new technology makes our product cost lower than similar products. As much as I know, our sellingprice is 2% lower than the market price.

约翰:通过对市场的深入调查，我发现我们的产品对于争取这个人订单还是有较多优势的。
雪儿:是的。同其他产品相比，我们的产品在设计方面已经足远远领先了。所有产品都是采用新工艺，结构合理，款式齐全，加工精细。
薇薇安:在产品质量方面，我们的产品都稳定可靠，在出厂之前我们的所有产品都要经过自动品质检测系统的检验。另外，从去年九月份，我们就组成了专业的技术研发小组，产品的性能和质量又相对提高了很多。可以说，我们的产品质都是一流的。
雪儿:另外，新技术使得我们的生产成本比别的厂商低。据我了解，我们产品的价格比市场同类产品价格要低2%